Vatican angry over new Playstation ad
La Repubblica reports the Vatican got really angry after seeing the new Playstation ad appeared on Italian newspapers. The ad (see below) portrays a young man as Jesus Christ during his Passion, with a...
View ArticleWish you were here! (or maybe not?)
If you haven’t had dinner in the last hour, go and check the new creepy Playstation 2 campaign to promote the new “Getaway 2/Black Monday” game. I found it on TwentyFour, which also points out that “in...
View ArticlePlaystation against obesity
LG&F for Bold, the Belgian Association for Obese Patients. Maybe Playstation was not enthusiastic about it, but I think it’s a very nice concept, which would work even better with the new WII. Copy...
View ArticleRed Bull settles in the Playstation Home
The Energy Drink brand is famous for its original way to communicate, delivering a lot of content around massive original events (Air Race, Flugtag, etc…). I am not gonna enumerate all the advergames...
View ArticleHonor to the player. Thank you, Michael
Michael is an average looking guy who plays with the PlayStation. Michael is one of us, gamers, geeks, and lovers of beautiful commercials. “Michael” a 2 minutes short movie, featuring characters from...
View ArticleThe World Is In Play
Yeah, I know this Sony PS Vita commercial will give you the feeling of a déjà vu. But, still, I find it beautiful, dramatic, emotional and it definitely make me like Sony and possibly inspires me to...
View ArticlePlaystation Metro domination
Let’s talk media for once. For the launch of the new Playstation Vita portable gaming device TBWA Brussels created an impressive metro domination, transforming the Louise station in the Belgian capital...
View ArticlePS4 – This is for Players site
Through a highly interactive user experience PS4 invite “the players” to discover in some details the iconic references of the launch TVC on youtube, celebrating the history and future of gaming on...
View ArticlePlayStation shocks Belgium
A fun public activation reached us from Belgium. PlayStation heroes of inFAMOUS: Second Son are full of electrical superpowers. That’s why PlayStation asked ordinary Belgians if they could do the same....
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